Pure potential
The closure of two mills in northern New Brunswick meant it was time for a change.
Enterprise Miramichi, City of Miramichi, Chamber of Commerce and Miramichi River Tourism Association seized the opportunity to shift from natural resources and forestry to a new sustainable economy.
The Miramichi: spirited by nature brand is about people who are committed to and confident in clean and sustainable business
and community development - utilizing green energy, natural attraction (ecotourism), creative technologies and advanced manufacturing. This year the region became the new maritime location of Norwegian bioenergy and solar panel company Umoe Solar and the new regional hub for cranberry giant Ocean Spray.
Brain Power
- Branding
- Strategic planning
- Research (qualitative, online)
- Copywriting
- Website design
- Facilitation
